I joined the PerfectIt team, then WordRake team mentored us as we moved into the legal space.Īfter that, I saw opportunity everywhere. I lost the challenge but won a new career path. But I didn’t realize specialized tools existed until I met PerfectIt founder Daniel Heuman who challenged me to test my proofreading skills against his software. It met my need for creative problem-solving within constraints. Bankruptcy reorganizations can be some of the most challenging and invigorating stories of change out there, and as the lawyer imagining and creating the future-state companies, you’re right at the heart of it all.ĭuring practice, I also enjoyed reducing the mundane aspects of legal work using basic office technology. That led me to a decade-long practice of corporate bankruptcy reorganizations and turnarounds. Eventually I realized that I wasn’t content with telling stories-I wanted to be part of making them. With those goals, I thought I was meant for a career as a journalist. I grew up wanting to use stories to influence thinking and create cultural change. I love words, story-telling, and creative problem-solving within constraints, but I never imagined those interests would lead me to a career in law or technology. Ivy Grey: My route to legal tech was accidental and indirect. What is your background, and what led you to what you are doing now? We loved learning more about Ivy’s “accidental and indirect” path into legal tech, and hope you enjoy reading about her journey, the importance of writing in plain language, and how legal tech can best improve access to justice! UniCourt: Tell us your story. Ivy has an impressive legal career, having worked as a litigator and transactional attorney at Davis Wright Tremaine LLP, Togut Segal & Segal LLP, and Griffin Hamersky LLP, and she has been honored as a Fastcase 50 Honoree, ILTA Influential Women in Legal Tech, and ABA Women of Legal Tech, among other accolades. Using her background in journalism, marketing, law firms, and legal tech, Ivy Grey helps writers across the legal industry sharpen their stories in her role as Vice President of Strategy and Business Development of WordRake.

Storytelling is a critical component of any successful business in the legal industry, whether you are telling a story with data, visuals, or words.

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